Going Google: The Apple Switch Ads for the Web App Era
More than 7 years after the launch of the Apple Switch ads, Microsoft once again finds itself the target of an ad campaign that attempts to chip away at its dominant market share. This week Google is launching the “ Going Google ” campaign, reports CNet , placing billboards in New York, Boston, Chicago, and San Francisco that encourage IT managers to switch from Microsoft products to Google Apps

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Going Google: The Apple Switch Ads for the Web App Era
